- Hotels & Travel
Stuart Abbott, CEO of Dassi Bikes Joining SMMEX 17 Seminar Line-Up
Stuart Abbott, CEO of Dassi will be joining our SMMEX 2017 line-up.
Stuart Abbott is CEO of Dassi Limited, the only UK manufacturer of carbon frame road bikes. Stuart’s background is in aerospace design and manufacturing having worked for many years at Rolls Royce in the early part of his career.
Stuart also worked in management consultancy and the chemicals industry before founding Dassi. Inspired by fresh ideas and bold approaches, Dassi’s vision is to deliver the most sought after luxury bike brand delivering unparalleled levels of innovation to define a new era in British bike manufacturing.
Stuart’s session will focus on how to build a brand, to catch him speak join us on Monday 6th March, at Wembley Stadium.
Brentford FC's Cliff Crown Joining SMMEX 2017 Line-Up!
We are excited to announce Cliff Crown will be joining our SMMEX 2017 seminar line-up.
Cliff Crown is a chartered accountant who specialised for 15 years in advising owner managed businesses primarily in the media space.
After a career spanning 29 years as a partner in leading firms of accountants in London, Cliff left private practice in 2010 to become CFO of a group of companies owned by Matthew Benham who was at that time a minority shareholder in Brentford.
One of his early tasks was to represent Matthew on the Board and subsequently Cliff advised Matthew to exercise his option to take control of the club which he did in 2012. Cliff became a Director of the club and one year later succeeded Greg Dyke as Chairman following Greg’s appointment as Chairman of the FA.
The club have thrived over the last 7 years moving from League 2 to establishing themselves as a top 10 club in the Championship.
In July 2016 Cliff was appointed to the Board of the EFL as one of 3 Championship representatives.
Cliff will be speaking on ‘Running a Football Club as a Business’ at 12:30 pm in Wembley Stadium on Monday 6th March.
Kelvyn Gardner Returning to SMMEX in 2017!
We are delighted to be welcoming Kelvyn Gardner back to speak at SMMEX in 2017.
Kelvyn has been involved in the international licensing business for over thirty years. A graduate of King’s College, London, his early business career led him into marketing and licensing with Italian children’s collectables company, Panini. After a successful period there Kelvyn and three colleagues started Merlin Publishing in 1989 to market licensed stickers and trading cards. The company grew throughout Europe and in just five years annual sales reached US $80 million. Merlin was the UK’s fastest-growing private company in 1995.
Since 1998 Kelvyn has worked as a consultant in the licensing industry through his company, Asgard Media. Clients include Yoplait, The Topps Company and Finsbury Food Group. At the 2013 Licensing Awards in London, Kelvyn was presented with the Honorary Achievement Award for his work in licensing. Kelvyn has spoken at conferences in London, Manchester, Frankfurt, Milan, Paris, New York, Dubai, Hong Kong, Delhi, Seoul and Tokyo. He speaks good Italian, competent French and Spanish, and basic conversational Japanese.
Since 2006 he has held the mantle of Managing Director of the UK division of LIMA, the Licensing Industry Merchandisers Association. Kelvyn is also a trustee of the Light Fund, the licensing industry's independent charity.
Kelvyn will be running a session on the ‘Introduction to Licensing’. In this session Kelvyn will cover all the basics of licensing enabling attendees to understand how the business is structured, how licensing deals work financially and the process of creating licensed products. There will also be some statistical information about the size of the UK and international licensing markets from LIMA research.
Catch Kelvyn speak at SMMEX on Monday 6th March at Wembley Stadium.
British Rowing's Sophie Galasinski Confirmed as SMMEX 2017 Speaker!
Sophie Galasinski is Head of Communications and Marketing at British Rowing. She is responsible for communications and marketing activity for the sport of rowing, from grass-roots participation in England through to GB’s national rowing teams, sports governance and administration.
Prior to her role at British Rowing, Sophie had over six years’ experience in corporate and consumer communications, insights and research. She has worked for, and on behalf of, several blue chip and high profile organisations including Deloitte, the City of London Corporation, VisitBritain, Standard Life Investments, and eBay.
Sophie will be speaking as part of a group seminar session alongside England Squash, England Netball, England Handball and England Athletics. You can catch this session at 1:30 pm on Monday 6th March.
Director of Marketing & Commercial at England Netball, Matt Cook, Confirmed to Speak at SMMEX 2017!
Director of Marketing & Commercial at England Netball, Matt Cook, will be joining the SMMEX 2017 seminar line-up!
Matt has worked in the sports industry for the past 16 years, working across rights holders, sponsors and agencies in a number of sports.
With just over two years in the role Director of Marketing & Commercial at England Netball, he has learnt the real benefit of the unique position that netball holds within female sport.
After gaining an MBA in Football Industries, Matt worked for the Football Association before moving to work on the home nations’ sponsorships at Nationwide Building Society, including the England Team sponsorship and as one of the FA’s five partners, taking in the FA Cup and women’s football.
He has since run the sponsorship programmes for Wickes, Rank Interactive (Blue Square), Sportingbet and prior to England Netball working as a consultant to set up Sky Bet’s title partnership of the Football League.
Matt will be taking part in a group seminar session that will focus on ‘Working Together’. This session will also include representatives from England Squash, England Handball, England Athletics and British Rowing. The seminar will feature examples from the panel where working with other sporting organisations and manufacturers has paid dividends and brought wider recognition of the sport and its enthusiasts.
This session will take place at 1:30pm on Monday 6th March at Wembley Stadium.
Darren Bernstein from England Squash Confirmed to Speak at SMMEX 2017!
Darren Bernstein, Director of Marketing and Communications at England Squash will be joining our SMMEX 2017 seminar line-up.
Darren joined England Squash as Director of Marketing and Communications in June 2015, having joined from The Football Association where he was Business Support Manager for 6 years. He has overseen the rebrand of the organisation incorporating new visual identity and values in order to bring about a change in perception of the sport and increase participation.
Darren will be taking part in a group seminar session that will focus on ‘Working Together’. This session will also include representatives from England Netball, England Handball, England Athletics and British Rowing. The seminar will feature examples from the panel where working with other sporting organisations and manufacturers has paid dividends and brought wider recognition of the sport and its enthusiasts.
Catch Darren in this group session at 1:30pm on Monday 6th March at Wembley Stadium.
UCFB's Danny Stroud Confirmed as SMMEX 2017 Speaker!
Next year at SMMEX we will be joined by UCFB’s Complementary Curriculum & Employability Manager, Danny Stroud. Danny’s role covers both the UCFB Wembley and UCFB Etihad Campus. Speaking with Danny will be UCFB colleague James McKeown. The two will discuss UCFB's Brand Growth and Multi-Layered Partnerships.
A UCFB graduate and now member of the staff at UCFB, Danny manages UCFB’s Employability Partnerships, coving a number of areas in the unique Complementary Curriculum offering at the institution. Working on linking the institution with potential employers and placement providers for its students, Danny has noticed the fantastic brand growth of UCFB in recent years; pushing students to the four corners of the world in a number of jobs and sporting organisations.
Danny and James will be speaking at Wembley Stadium on Monday 6th March 2017.
Meet SMMEX 2017 Speaker, England Athletics Dean Hardman!
We are excited to announce that Dean Hardman, Head of Business Development and Communications at England Athletics will be joining our SMMEX seminar line-up once again in 2017.
Dean is responsible for England Athletics’ business partnerships and also oversees a department that covers membership services, communications, events and business development activity.
Dean will be bringing his expertise and knowledge to SMMEX, taking part in a group seminar session that will focus on ‘Working Together’. This session will also include representatives from England Netball, England Handball, England Squash and British Rowing. The session will feature examples from the panel where working with other sporting organisations and manufacturers has paid dividends and brought wider recognition of the sport and its enthusiasts.
Catch Dean in this group session at 1:30pm on Monday 6th March at Wembley Stadium.
Al Keck Founder and Managing Director of Infinity Nation Joins SMMEX 2017 Seminar Programme
Al Keck Founder and Managing Director of Infinity Nation will be joining us at SMMEX 2017 to speak on ‘How to Find Gold in Your Customer Database’.
Infinity Nation is one of the leading e-commerce digital agencies in the South meaning Al really knows how to make websites and online marketing work commercially.
He has been a senior ﬁgure in digital marketing for over 17 years, winning awards for digital strategy. He has helped grow many sports and lifestyle brands including Cotswold Outdoor, Rapha, Trekwear and Weird Fish. As an approved Growth Accelerator Coach Al regularly advises businesses, on how they can grow through digital strategies.
With over 17 years of experience, Al has seen ﬁrst-hand the rise of digital marketing and how it has changed the face of retail forever.
Catch Al speak at Wembley Stadium on Monday 6th March 2017 at SMMEX International.
Sainsbury's John Carolan will be Joining Our SMMEX 2017 Seminar Line-Up!
John Carolan will be joining us again at SMMEX International. John will be speaking on ‘Licensing in Retail’, drawing from his many years of experience within the industry.
John is a Childrenswear clothing and licensing market expert , with over 25 years focusing on designing,buying ,sourcing and managing ranges in many UK and European retailers.
After his career started out in C&A UK and then C&A Europe ( Ebsco) for 12 years , John moved in Childrenswear specialists Adam’s as buying manager and then into iconic global Childrens brand Mothercare in 2004 as part of the turnaround senior team to take the brand to a global market.
Further to time at global internet and fashion specialist Next as Product Direct of Childrenswear , John moved to start-up clothing under the Tu brand at Sainsbury’s in 2008. Following eight years of strong growth the brand now sits in the top ten retailers for clothing in the UK
John is a great believer in the power of retailers partnering with product licences to help grow the product choice offer in a range ,as well as drive being at the forefront of the hearts and minds of their customer as to what excites their mission to shop.
Catch John speak at SMMEX 2017 on Monday 6th March at Wembley Stadium.
Meet SMMEX 2017 Speaker and CEO of British eSports Association, Chester King!
Chester King is a co-owner of the International Group of companies, which was founded in 1964. International Group has worked in 52 countries and completed 480 healthcare, leisure and sporting projects. Clients have included 24 Governments, 3 Royal Families, United Nations, the Football Association, the Miami Dolphins and Wanda Group.
Chester has over 24 years senior management experience within the advertising, marketing, sports, eSports and leisure industries. Chester also sits on the Advisory Board of MARV Films, which is best know for the motion pictures; Kick-Ass and Kingsman: The Secret Service.
Chester is the CEO of the eGames Group, which created The eGames, an international eSports competition where pro gamers represent their country for medals and not prize money. The eGames was showcased in Rio 2016 alongside the Olympics within British House (www.egames.org).
Chester also founded the ‘British eSports Association’ – a new not for profit national body for eSports in the UK (www.britishesports.org).
Chester will be presenting a session on marketing within eSports on Monday 6th March at SMMEX 2017!
Thank you to everyone!
We would love to say a huge thank you to all our exhibitors, visitors and speakers. We are so happy with how the show turned out; it couldn’t have been made possible without all of you. We saw an extended seminar programme with an outstanding array of speakers, once again a brilliant selection of exhibitors, and of course great quality visitors. Hope to see you all at SMMEX 2017!
Held within the iconic Wembley Stadium, SMMEX provides your business with a platform to network and strike up partnerships with the biggest sports clubs, associations, retailers, tourist attractions, corporate brands and universities from across UK and beyond.
Now in our 19th year SMMEX helps key decision makers find new ways of increasing revenue, promote their brand, interact with fans and corporate clients, source new branded training aids and apparel, improve the effectiveness of their retail outlets and find new merchandise. Everything and anything that has impact on their audience!
SMMEX 2017 will again be holding its programme of industry leading seminars to educate and inspire our visitors and exhibitors alike. With speakers from elite football clubs to the changing face of social media we are both increasing the shows audience and guaranteeing our exhibitors access to leading figures in their fields.
Organised by SMMEX EVENT LTD, P O BOX 3049, LONDON, SW1V 3XG, UK T: +44 (0)20 7821 8221